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Exploring New Opportunities: Spotlight on the US and Canadian Markets

Moxy Budapest Downtown hosted Visit Hungary’s International Market Professional Day, dedicated to the tourism potential of the US and Canadian markets.
The event brought together industry professionals to explore current market dynamics, emerging opportunities and the factors shaping demand from North America.

The programme featured three insightful expert presentations:
🔹 György Lendvai from Visit Hungary shared the latest trends and key insights on the North American leisure travel market.
🔹 Barbara Török and Nora Lili Kecskes from the Budapest Convention Bureau presented Budapest’s MICE potential and highlighted what makes the city a compelling choice for overseas partners.
🔹 Henrietta Haragos from Budapest Airport gave an overview of recent achievements and future prospects in route development.

The event concluded with informal networking, offering a valuable opportunity to exchange ideas, strengthen professional connections and support Budapest’s visibility in the North American market.

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